Claudia Brookes

Shot on location at Domaine Chandon in Victoria, we had access to F1 drivers Fernando Alonso and Stoffel Vandoorne. The shots were used in a PR campaign to promote the F1 partnership with Chandon.

Photographer: Andy Green

Art Director / Copywriter: Damian Galvin & Zac Pritchard

Retouching: Mark Sterne

Chandon partnered with Seafolly and produced a new decorated bottle. We worked with a healthy living blogger and photographer wholesome cook to produce content for a series of social posts. This was shot in a studio using a small budget, the Art Director and I sourced the props and used agency talent.

Art Director: Dena Mohammed

Photographer: Martyna Angell

Post Production: Ted Blore Ad Magic

We created this stunning visual artwork for the Chandon S product launch. We collaborated with Paul Gawman.

Art Director: Gustavo Vampre

Retouching: Paul Gawman

Here is a selection of the content shoots I organised for Defence Force Recruiting. I worked across Army, Navy, Air Force and Tri Service. Most shoots involved personnel from Defence, we would shoot on base when personnel performed their role and then capture civilian life to show the work life balance while working in the ADF. Shot in various locations, Submariner, Navy Ship, Army and Air Force bases.

The following shoots feature below:

I organised a series of shoots around Australia in QLD, Darwin NT, WA and NSW to show the Indigenous personnel in the ADF and the RFSU units.

ADF Active Photography

Over 50% of recruits into the ADF fail the fitness test. We created an ADF active app to encourage the recruits to train and be ready for the fitness test prior to the final assessment. The ADF active shoot took place on location in Bondi, Coogee and Maroubra and in a warehouse studio to demonstrate the exercises. We cast talent based on their athletic ability. The shots from this shoot featured in the ADF active app to encourage potential candidates to take part and work towards passing the personal fitness test prior to applying for the ADF.

I worked with a number of photographers on these jobs.

Photographer: Tobias Rowles - Sam I Am

Photographer: Cory White - The Kitchen Creative

Photographer: Sean Izzard - The Pool Collective

Photographer: Dick Sweeny - Louis & Co

Photographer: Andy Green

Post Production: Paul Gawman

Post Production: Cream Studios

Post Production: Ted Blore - Admagic

We worked with Endeavour Energy to create an brand image library to use across their campaign marketing. Shot across two day in various locations across Sydney. We used a mixture of Endeavour staff and paid talent to bring this to life.

Art Director: Nic Adamovich

Photographer: Toby Burrows - The Kitchen Creative

We shot a series of portraits on location at Westpac for the 2018 Westpac Graduate Recruitment Program, the talent were current Graduates. The shots were used in internal and external communications to promote the Graduate Program.

Photographer: Andrew Fawcett

Retouching: Ted Blore Ad Magic

The new sports streaming service Kayo Sports. The involved rollout of a huge media plan with rollout of design and artwork. OOH Bus, Billboard and Digital National campaign.

The latest Kirin OOH and TVC for 2018

Photographer / Director: Simon Harsent - The Pool Collective

Art Director and Copywriter: Sean Thompson & Adam Smith

James Boags launched a new Wild Rivers Beer, we took on the task of creating the POS for the campaign. We had to work up a concept to incorporate the old product with the new one.

A combination of stock imagery and existing assets we worked closely with the retouchers to produce this 2018 campaign. The campaign ran on Print, OOH, Packaging and POS.

Art Director: Fernanda Gilper

Retouching: Cream Electric Art

The latest Swindler and Lashes 2018 OOH campaigns.

Illustration and Retouching: Jacky Winter

O Porto launched $10 flame lunches, this campaign ran instore and OOH media.

A concept emphasising the power of Mortein's bug zapping formula.
We created some custom type and the surrounding environment in CGI to work alongside product photography and stock shots.
 
Art Direction: Tom Twiby

Retouching: Rhys - Manifold

Photography: Danny Eastwood - Pool Collective

This campaign ran for the 2018 State Of Origin Series. Our creative was rolled out across Outdoor, POS and Packaging.

Art Director: Dean Mathers

Design: Harlee Axelsen

Illustration: Jacky Winter

XXXX created special Taste the Glory cans for the 2018 Origin series. We travelled to Queensland to shoot a series of videos and stills of the State or Origin team and some greats to promote this.

Art Director: Jack Delmonte

Photographer / Director: Nick Bowers - The Kitchen Creative

I was called to work with One Green Bean to produce the Yahoo Finance Campaign. The campaign ran across NSW, QLD, VIC on APN and OOH Media on over 60 sites. During this campaign I trained a junior producer in the process of how to work with designers finished artists and media to successfully rollout an outdoor campaign.

Working with project management and design we created the Masterbrand Guidelines for Heart Foundation, on brief and on budget.

The final document was 86 pages, we included Tone of Voice, Logo, Colour Palette, Photography, Typography, Print, Programs and Social. Here is selection of some key pages from the document.

Designer: Pip Snelling

Project Manager: Max Bennett

Decathlon wanted to raise awareness for their brand in Australia so we launched a campaign for the 2019 Ski Season and their range. We created a 24pp Brochure, 30 and 15 second radio ads and in-store POS.

Target Audience:
Everyday Aussies and Aussie families who want to hit the slopes but are sick of paying big brand prices. They want assurance that the ski gear they are buying has been designed, tested and innovated to perform. They will compare prices in catalogues and are curious to know more about Decathlon who they might not have heard about before. 

Target Objective:
To raise brand awareness. To increase total ski sales from same time last year by 20%. To increase website visitation by 20% from same time last year. To increase online revenue by 15% from same time last year.